9.9.11

Pharrell x Palladium: Tokyo Rising (full series)



Palladium Boots presents Grammy winning producer/MC/designer, Pharrell Williams' journey back to Tokyo to gain a better understanding of its culture and ability to move forward after the terrible tsunami in 3/11/11. (If my memory serves me correctly, I think they did a series with Johnny Knoxville in Detroit, too?)

His frequent involvement with the arts and fashion communities of Tokyo made him a natural choice to lead our exploration. From his two-year collaboration with Tokyo-born artist Takashi Murakami to create the artwork entitled Simple Things that kicked off the official opening of Art Basel Switzerland in 2009 to Nigo of A Bathing Ape fame designing the cover of Pharrell’s solo debut In My Mind, the creative forces of Tokyo have been a constant source of inspiration for Pharrell throughout his many projects. He has been a great supporter of relief efforts for the Japanese citizens affected by the incidents of 3/11. He jumped at the chance to visit the metropolis that has had such an impact upon him as an artist and as an individual.

I'm preparing for my return to Tokyo in...about 3 weeks so I was excited to watch the footage of Pharrell's urban exploration of the Land of the Rising Sun. I compiled all 5 parts here for you but please be sure to check Palladium Boots' site here.







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