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shhhh....we're coming...


Master P "The Gift (Return Of The Ice Cream Man)"

My soundtrack for the trip south. Master P is the don.


On My Way South

I'm currently on my way to Memphis, TN & Tunica, MS. This year I will be speaking at the Southern Entertainment Awards during their music conference. Through my company, Royal Heir Entertainment, I had an opportunity for me to hand-deliver music to other tastemakers in the south on this project.

I wanted to share it with you. I may have even sneaked one of MY songs on there.


Secret Messge: Asher Roth "Fast Life"

This makes me feel good.


Greek Fisherman Hat

It's time to step up your headgame.

Mobb Deep x The Lox "All A Dream"

Mobb Deep + The Lox = Dream


King Los "Zero Gravity 2"

King Los is the business. I heard rumor's he left BadBoy. Regardless I wish him the best. He's nice.


Snowlercoaster (Zipline Sledding!)

These guys have the gnarliest videos. Forreal. Seeing as winter is almost over let's send it out in style.


Essince Throwback: New Edition "Candy Girl"

This week's ESSINCE THROWBACK was inspired by this picture...


For you, St. Patrick

What better way for us to Celebrate St. Patty's day than with one of my all time favorite movies....Leprechaun: Back 2 the Hood. May the luck of the Irish be with you this day and if you're going to be an idiot please do it responsibly.



Snoop Dogg "Gangstas Don't Live That Long" MV

No one makes that laid back gangsta funk like Snoop.


Jelly Roll "The Biggest Loser"

I've been a fan of Jellyroll for quite a while. This is his newest. Catch dude on tour. I hear he puts on an excellent show.
Youngbuck, Yelawolf and more make appearances but Jelly carries much of this without features. Sheck it out.


Snow Tha Product "Doing Fine"


You sure are, sure are.

American Stitch Drawstring Galaxy Jogger

So I was watching the Fresh Prince today...




This game was my nba JAM back in the day! And by back in the day I mean last week because I have a Genesis and still play this.

Hudson NYC: The Denim Knit Drop Hoody

It's about that time, yo...Spring time. Not quite time to break out the tank tops but time to put away the heavy coats and start bringing out the Denim Knit Drop Hoodies from Hudson NYC.


Romeo Santos "Odio" ft Drake

I'm all about Bachata. And apparently so is Drake. And soon so will

You will be soon, too. There. That's better.


JABEE x MURS “Gz Era" [1977 WV Bus edition]

Catch Oklahoma City's Jabee performing his song "Gz Era" with Murs (his new labelmate on his MURS316 imprint).

For you SXSW people check for Jabee at The Buffalo Lounge.
twitter @mynameisJabee


Anyextee "Valley of the Kings" [MV]

!llmind has been killing these tracks for @Anyextee's debut album "Executive Decisions".


SonReal "L.A." [Canada]

So I was catching up with @AmaliaJude from Vancouver who did a dope feature on Iron Solomon when we were on tour a couple years ago and is now the Executive Editor for HipHopCanada. I asked her if there was someone in Canada I should know about?